6 Tips to Make the Move to Value Pricing – A Recap

Accountants, the time has come to shake up the way you do business. The traditional hourly billing model─It’s a thing of the past. If you want to grow your firm and demonstrate your real value to clients, transitioning to value pricing is the way forward. Here’s why it matters and how you can make the […]
Key Drivers of Success for Accounting Businesses

This is just a glimpse of what’s inside our 2024 Accountants Benchmark Report. Dive into the latest industry trends, key performance metrics, and expert commentary from Rob Nixon. Get your hands on the full report here: Download free Success Drivers I believe that for how smart you are, for how much value you add, and […]
WHO DESERVES WHAT YOU DO?

I was in one of my forum meetings yesterday and Simon Bowen said he was re-focussing his target market. Then he said….“I need to work out who deserves what I do” Boom. Love it. I just love the confidence it exudes. We all do great work for so many people. But, as we know some […]
Build Relationships the Smart Way

I told you about the importance of phone calls – and why you should NEVER charge for one.
Of course, while you can’t avoid phone calls from your clients, you can’t spend hours on the phone either. But, how to avoid excess communication and still show your customers that you care?
The 4 most important questions to ask
As an Accountant, you don’t sell time. You already know that – you sell what you know. You sell knowledge, wisdom & solutions. You turn intellectual capital (what you know) into intellectual property (a report, paper, file etc). Having said that the majority of the Accountants I have met (over 175,000 of them in the past 24 years) have set their business model up as a ‘labor for hire’ business – a time seller!